Advertisers know that if they want to sell a product or service, they need to get teens interested. Teens use social media, and advertisers have taken note. As teens scroll though Instagram, Facebook and YouTube, they will see ads. Teens ignore most of those ads, but not all. They pay attention to sponsored videos from influencers, even though they know the influencers are being paid. Advertisers often influence teens by playing to their insecurities and making them feel not good enough: too fat, too thin or unattractive.
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Among teen boys in urban neighborhoods with low resources, the presence of adult social support is linked to significantly fewer occurrences of sexual violence, youth violence and bullying, and to more positive behaviors, including school engagement and future aspirations, according to a new study from researchers at UPMC Children's Hospital of Pittsburgh and the University of Pittsburgh School of Medicine. The study, published today in JAMA Network Open , suggests that prevention efforts that focus on adult support can mitigate patterns of co-occurring violent behavior. The researchers analyzed survey data from a recently completed sexual violence prevention trial that enrolled adolescent boys aged to years-old from lower-resource neighborhoods in the Pittsburgh region. More than three fourths of the participants self-identified as black and six percent self-identified as Hispanic.
It won't shock you to hear that Facebook customizes the ads you see -- in some cases, it's vital. However, the social network's Australian office appears to have pushed that personalization too far. The Australian has learned subscription only through a leak that Facebook was touting its ability to target teens with ads based on their feelings, including when self-esteem is low -- say, when they're feeling "stupid," "worthless" or like a "failure. Facebook hasn't said whether or not this ad model has been used outside Australia, but it was quick to apologize when asked by The Australian for comment.